Selena Gomez is the richest EX act of all time with $800 MILLION. She is projected to reach $1 BILLION this year due to her global hit makeup line Rare Beauty.
What is Selena Gomez’s Net Worth and Salary?
Selena Gomez, a multi-talented American singer, actress, producer, songwriter, and social media sensation, has amassed an impressive net worth of $800 million. Her wealth is primarily derived from her highly successful makeup company, Rare Beauty.
Starting as a child actress on “Barney & Friends,” Selena’s career skyrocketed, making her one of the biggest stars globally. Unlike some of her Disney peers, she has managed to navigate fame, a high-profile romance with Justin Bieber, and her Disney days with remarkable composure.
With a successful acting career, including roles in “Wizards of Waverly Place” and various films, Selena also established herself as a sought-after actress and endorser. Additionally, she launched a successful music career, releasing three studio albums with Selena Gomez & The Scene, all achieving Gold status.
Apart from her artistic endeavors, Selena is a social media powerhouse, ranking as one of the most-followed individuals. Her TikTok has over 58 million followers, Instagram surpasses 420 million, and her YouTube channel has amassed more than 33 million subscribers.
Beyond entertainment, Selena is a UNICEF Goodwill Ambassador and has invested in various ventures. She co-owns the ice cream brand Serendipity and co-founded the mental health platform “Wondermind.” However, her most lucrative investment is Rare Beauty, her makeup company, which has seen phenomenal success, reportedly generating over $100 million in revenue in 2022 and estimated to be worth at least $1.2 billion.
Throughout her journey, Selena has shown dedication to philanthropy, donating 1% of Rare Beauty’s sales to a philanthropic fund that has raised over $5 million.
Born on July 22, 1992, in Grand Prairie, Texas, Selena faced financial hardships early in life, but her talent and hard work have propelled her to remarkable success. She graduated high school through homeschooling in May 2010.
$10 Million Coach Deal
In December 2016, at the age of 24, Selena Gomez inked a lucrative $10 million endorsement deal with renowned bag maker, Coach. This landmark collaboration not only made her the face of the brand but also granted her the opportunity to design her own line for Coach, aimed at broadening their customer base. The brand, looking to appeal to a younger audience while staying connected with its mature clientele, saw Gomez, who was then the most followed person on Instagram, as the perfect ambassador to attract younger customers.
Coach’s creative director, Stuart Vevers, expressed the brand’s commitment to embracing a “new day at Coach.” In an interview with British Vogue, he shared his vision of exploring what the next generation desires from luxury and fashion, while still honoring the brand’s heritage.
With a reputation as a “heritage” brand for an older demographic, Coach has been actively engaging with a younger audience. During their recent 75th-anniversary celebration, they featured appearances by young stars like Michael B. Jordan, Diplo, and Zoë Kravitz. By leveraging this youthful star power, Coach aims to attract a new generation of customers, with Selena Gomez’s signing as a significant step towards achieving that goal.
